Tom Crowley Joins Madison Alley Global Ventures
Tom Crowley, Former WPP Corporate Development Executive and Morgan Stanley Investment Banker, Joins Madison Alley as a Director to Advise Category Leading Clients within Digital Marketing, Media and Advertising Technologies and Services.
New York, May 1, 2011 – Madison Alley Global Ventures, Inc. (“Madison Alley”) (www.madison-alley.com), the preeminent strategic M&A and capital advisory firm for leading independent digital marketing, media and advertising technology and service companies, is pleased to announce that Tom Crowley, the Corporate Development Executive and Investment Banker, formerly of WPP, Morgan Stanley and BAML Capital Partners, has joined the firm as a Director.
Further expanding the firm’s uniquely qualified team, Mr. Crowley will be a key member of Madison Alley’s approach to strategically enhance, develop and realize premium value for category leading clients within digital marketing, media and advertising technologies and services.
Madison Alley has earned a distinct reputation for completing landmark transactions for independent leaders in niche sectors, particularly within the sectors of social media, mobile, rich media and video advertising platforms, search marketing, and digital marketing and technology services.
Michael Seidler, Founder & CEO, Madison Alley, noted, “Our highly specialized team has been demonstrating the magnitude of value that clients can realize by engaging a uniquely qualified strategic M&A and capital advisory firm such as Madison Alley. Clearly, no firm in this sector rivals our capabilities, experience and track record enhancing, developing and realizing premium value for category leading clients.
We are delighted to add a core team member of Tom’s stature and experience from an industry leading corporate development team such as WPP and investment banking transaction expertise from Morgan Stanley. Tom’s rare background is consistent with Madison Alley leaders in combining a fundamental understanding of this sector with the ability to complete complex strategic M&A and capital transactions. Our team now includes CEO and Corporate Development executives from WPP, Interpublic, Razorfish/aQuantive, and LBi International, as well as investment banks Goldman Sachs, Morgan Stanley, UBS and CSFB.”
Madison Alley continues to expand its market position and the addition of Mr. Crowley to advise companies in the digital marketing, media and advertising technology and service sector will add momentum to Madison Alley’s strategic insight and execution capabilities.”
Mr. Crowley has more than 13 years of experience in strategic M&A, investments, financings and alliances including nine years at WPP in Corporate Development and three years at Morgan Stanley Investment Banking.
Prior to Madison Alley, Mr. Crowley worked at BAML Capital Partners, the $6 billion private equity unit of Bank of America Merrill Lynch.
Prior to BAML Capital Partners, Mr. Crowley served as a key member of the Corporate Development team for nine years at WPP plc, the world’s largest marketing communications company with $14.4 billion of revenue. His primary focus was the execution of corporate strategy through the sourcing, negotiation and execution of strategic mergers, acquisitions, investments, start-ups, joint ventures and partnerships across WPP’s 150 operating companies.
While at WPP, Mr. Crowley completed over 30 transactions valued from $3.0 million to $1.4 billion. Before WPP, he was at Young & Rubicam in Corporate Development prior to its acquisition by WPP in 2000.
Prior to WPP, Mr. Crowley spent three years in Investment Banking at Morgan Stanley & Co. (NYSE: MS) in Corporate Finance where he helped advise multinational clients in a variety of industries including marketing communications, media, consumer products, food & beverage and information services. He executed over $18 billion in a wide range of transactions including M&A, divestitures, debt and equity offerings and recapitalizations.
Commenting on his new role at Madison Alley, Mr. Crowley said, “I am pleased to be joining a highly specialized peer group at Madison Alley with deep expertise in strategically developing and realizing premium value for leaders in the digital sector. Madison Alley’s impressive track record of providing strategic M&A and capital advisory services to digital marketing, media and advertising technology and service clients, coupled with its reputation for exceptional advice and transaction execution, make Madison Alley an exciting place to focus the next phase of my career.”
Mr. Crowley earned a Bachelor of Science in Commerce at the University of Virginia, where he studied finance, management and Spanish.
Madison Alley Press Release
Michael Seidler, Founder and CEO
212‐724‐0150; michael.seidler@madison-alley.com
www.madison-alley.com
About Madison Alley Global Ventures, Inc.
Based in NYC, Madison Alley Global Ventures is a preeminent strategic M&A and capital advisory firm for category leading digital marketing, media and advertising technology and service companies. Since 2003, Madison Alley has completed landmark transactions on behalf of global marketing holding companies, international digital marketing and technology companies, and leaders in the sectors of mobile marketing, rich media and video ad technology, search marketing, and world-class digital creative design and technology services.
For more information, visit www.madison-alley.com.
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