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Viamedia has acquired LocalFactor

June 13, 2025

viamedia

the country's largest independent digital and linear advertising rep firm

has acquired

LocalFactor

a tech-enabled digital advertising company specializing in omnichannel programmatic advertising solutions for large regional and national brands and agencies

Viamedia, the country's largest independent digital and linear advertising rep firm, has acquired LocalFactor, a tech-enabled digital advertising company specializing in omnichannel programmatic advertising solutions for large regional and national brands and agencies.